08
November
All Day
GDP Global Development Ltd
St James House 13 Kensington Square

London, London W8 5HD United Kingdom
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Tuesday 8th to Friday 11th November 2016

The Complete Investment Promotion Programme (CIPP) has been developed to reflect the needs of trade and investment promotion professionals and foreign ministry officials representing cities, regions and countries from all over the world.

CIPP November 2016

GDP Global: Complete Investment Promotion Programme (CIPP), London, November 2012 from GDP KnowHow on Vimeo.

DAY 1 Tuesday 8th November 2016

Investment Promotion Today

Investment Promotion – How Successful Investment Promotion Agencies (IPAs) Work.

Foreign Direct Investment Opportunities (FDI) in Tomorrow’s Global Economy.

Corporate Investment Decision-Making: What Drives Companies to Invest in Key Locations.

Harnessing Global Trade Opportunities through Professional Trade Promotion Programmes.

DAY 2 Wednesday 9th November 2016

World Best Strategies for Advanced Investment Promotion

15 Advanced Investment Promotion Strategies.

How Successful IPAs Deliver Results Every Year.

Masterclasses on Promoting Industry Clusters, Business Retention and Expansion, Proposition Based Marketing.

Engaging with investors – How To Create Winning Investor Value Propositions and Visit Programmes.

Measuring Performance and Results – How to Satisfy your Stakeholders.

DAY 3 Thursday 10th November 2016

Professional Place Marketing and Lead Generation

Branding a Location: Building a Strong Reputation for International Business.

Essential Promotional Tools to Generate Investment Leads.

Masterclasses on Lead Generation.

Key Account Management.

Media and Public Relations.

Best Practice Networking with Investors and Business Advisors.

Sharpening your Personal Promotion Skills.

DAY 4 Friday 11th November 2016

Promoting Your Location through Digital Marketing

The Latest Digital Approaches to Place Marketing and Lead Generation.

What an IPA Website Should Deliver Part 1.

Expert Digital Marketing Presentation Part 2.

Using Social Networking to Create High Level Business Opportunities.

Search Engine Optimisation.

e-Intelligence and Other Essential Digital Apps.

Register Now [/column]

Details

Start:
November 8, 2016
End:
November 11, 2016
Event Category:
Organizer:
GDP Gobal Development
Phone:
+44 20 7900 2194
Email:
Organizer Website:
www.gdpglobal.com